Welcome back!

Abrecht Bird, welcome back, Jewellers reopened, design your own jewellery

Peter Bird, Abrecht Bird Jewellers​I write this on the day that restrictions in
Victoria have been eased. Finally, we can get back to work. This is a day that we should celebrate – that Victorians have looked after one another (as opposed to other places in the world where self-interest reigns, and the virus takes hold, where
people are outraged because pubs have to shut early).
It has been tough; our employees who love their work have been forced to stay at home and we have been unable to welcome clients to our showroom. Not surprisingly our business has taken a battering!
I would like to thank our staff – particularly Eleanor and Kylie – who have put together great stories in customer emails so that we could continue to communicate with our clients. Initially our emphasis was on clearing stock – to
create a cash buffer. This succeeded beyond my wildest dreams. Thank you to all our customers
(particularly you, Jan) who showed their support by purchasing great jewellery at sensational prices.
We will not forget this! More recently, Eleanor has
concentrated on telling stories of clients visiting
our workshop to participate in creating their own rings. A unique and educational experience
for them, and for you. Other stories focused on gemstones, particularly birthstones, and again
we thank those who supported us by purchasing jewellery set with magnificent coloured stones or
pink diamonds.
The Abrecht and Bird families have both
enjoyed four generations in the jewellery trade
(collectively 255 years). We survive not simply because we have earned the trust of our clients, but because we surround ourselves with and support great staff. Eleanor is soon due to have a baby, Kylie returns to work next week after
the joy of giving birth to her daughter Asher. Yuki has been making jewellery to reward frontline workers. Stephanie has excelled in her first year of the Gemmology Diploma course, while Greg has worked from his home studio to produce
works of art for our customers. Leon has been a tower of strength, working from home to assist in every way possible.
The pandemic has caused us to change many work practices – lots of email contact instead of face-to-face encounters that we love so much.
From all of us here, thank you for your support and well wishes – we hope that you might be attracted by one of the pieces we feature here as a gift for someone special and look forward to welcoming you once again to our showroom in 2021.

Peter Bird

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